1. Put yourself in their shoes and think about their challenges. For example, I know some big issues for work-from-home mothers are a lack of time, and juggling work vs home. I know they don’t have time to attend 3 day workshops on home business development, which is why an online resource is a great way to help them. Read the rest of this entry »
Do not shy away from your clients and simply ask them how they found out about your business. Better yet, if you are still employed, ask your clients how they found your company. Then use the information you have to start promoting your business. By asking, you will learn what worked to get clients to come in. Read the rest of this entry »
1. Apology: A first person apology rather than a corporate apology, and one which also acknowledges that a failure has occurred.
2. Urgent reinstatement: Speed of action coupled with a ‘gallant attempt’ to put things right even if it is not possible to correct the situation.
3. Empathy: A sincere expression of feeling for the customer’s plight. Read the rest of this entry »
1. Encourage referrals. Because your satisfied customers are usually much quieter than the unsatisfied ones, sometimes you have to give them an incentive to give you some praise. This is where your creativity comes in because you have to think of ways to have them great feedback or give you a testimonial you can use on your site for more business. The happy customers will refer to many people to your great service or product. This is a good way to get more customers toward your business. Read the rest of this entry »
In the modern working world, and especially in the realm of customer sales and service, there is no skill more effective for making the sale than the ability to quickly and effectively build rapport (an open dialogue based on trust) with your customer.
Many steps ahead of product/service belief, enthusiasm, and confidence, rapport-building is the essential first you must take before going any further with a customer. Read the rest of this entry »
1. Make a list of what you are trying to accomplish. For example: you may be trying to track contacts and leads, as well as keep track of your tasks for the day. Different contact managers and CRM packages offer different features.
2. Decide on what deployment option you need. Traditional Software vs. Web Based SaaS(software as a service). Web Based contact manager packages give you the flexibility of accessing your data from any computer but some find issue with keeping their company’s data off-site. Read the rest of this entry »
Don’t expect that every advertising attempt will reach the masses. In most cases it is best to target one or two specific groups of people than it is to try and target all groups at once. Read the rest of this entry »
Tips:
Every good salesman (or woman) knows that building a good relationship with your customers is critical if you ever want to keep your customers (and your commission). Here are some steps to take to ensure a good, solid relationship. Read the rest of this entry »
Affiliate marketing is an Internet-based marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s marketing efforts. It can involve hosting links, banners, and product information on a website or blog and then getting paid a flat fee or percentage of a sale whenever visitors click through on these links and make a purchase. In essence, affiliate marketing is selling products or services offered by others and then getting paid for each sale. Read the rest of this entry »
For any business to be successful you need more than just a good product or service that you provide. You need to keep your clients coming back to your business for more. How do you do that? I am going to give you tips on acquiring customer loyalty. These tips will help you think about ways to get your customers back to your store time after time, for example through using Loyalty cards. Read the rest of this entry »